

After months of anticipation, the new MAIORI catalogue has finally arrived—and it has done far more than introduce a few new products. It marks a genuine rebirth for the brand, unveiling a refreshed identity, an expanded design language, and a collection that speaks to a wider range of hospitality projects than ever before.
For architects, designers, hotel owners and procurement professionals, this new catalogue is not simply a product update. It is an invitation to rethink outdoor spaces through contemporary design, exceptional craftsmanship and remarkable versatility.
A New Chapter for MAIORI: A Catalogue That Redefines Outdoor Living
MAIORI has always been recognised for combining innovative design with durable outdoor furniture and lighting solutions. This latest catalogue takes that philosophy to the next level.
The brand has refined its aesthetic while staying true to its commitment to quality, comfort and long-lasting performance. Every new collection has been thoughtfully developed to complement modern hospitality environments, from luxury resorts and boutique hotels to rooftop terraces, restaurants and residential projects.
What makes this launch particularly exciting is the diversity of its offering. Whether the project calls for minimalist sophistication, Mediterranean charm, contemporary elegance or timeless classics, the new MAIORI range provides solutions that adapt effortlessly to different architectural styles.
Design Through Meaningful Variations
Rather than relying on a single design direction, MAIORI explores multiple interpretations of outdoor living. Each collection possesses its own personality while sharing the same commitment to quality materials and refined craftsmanship.


Amboise: Classic Inspiration, Contemporary Performance
The Amboise collection revisits the elegance of traditional wrought iron furniture while embracing modern engineering.
Its lightweight aluminium frame offers all the visual charm of classic metalwork without the weight or maintenance concerns associated with wrought iron. The result is furniture that is highly corrosion-resistant, perfectly suited for demanding outdoor environments.
Distinctive colour finishes breathe new life into this timeless aesthetic, while the elegant curved details give each piece softness, sophistication and unmistakable character.
Weaving as a Signature Design Language
Throughout the catalogue, woven elements emerge as one of MAIORI’s defining signatures.
Rather than treating weaving as a decorative addition, MAIORI integrates it into each collection’s identity. Different textures, colours and weaving techniques create depth, comfort and visual warmth, allowing every range to express its own personality while maintaining exceptional durability.


Goya: Playing with Colour and Scale
The Goya collection demonstrates how thoughtful variations in colour and proportion can completely transform a space.
By combining multiple weaving colours with different furniture dimensions, Goya creates dynamic visual compositions that bring energy and movement to outdoor settings. The result is a collection that can be either a subtle complement to the architectural surroundings or a striking design feature in its own right.
Initial: Minimalism Reinvented
The Initial collection proves that simplicity can be extraordinarily expressive.
A delicate terracotta weave becomes the defining feature, introducing warmth, texture and originality without overwhelming the design. This restrained approach creates a fresh contemporary aesthetic that feels both sophisticated and welcoming.


Maya: The Beauty of Simplicity
The Maya collection is a reminder that exceptional design often lies in balance rather than complexity.
Clean lines are elevated through carefully selected colour palettes that add depth and elegance while preserving the collection’s understated character. The result is versatile furniture that integrates seamlessly into a wide variety of hospitality environments.
Stipa: A Modern Interpretation of a Timeless Style
Like Amboise, the Stipa collection draws inspiration from classic outdoor furniture traditions while reinterpreting them through contemporary materials and design principles.
The familiar silhouettes evoke timeless elegance, while updated finishes and refined proportions create furniture that feels perfectly at home in today’s premium outdoor spaces.


Expanding the Outdoor Living Experience
One of the most exciting additions to the catalogue is the introduction of **two entirely new daybed collections**.
These new ranges answer the growing demand for luxurious outdoor lounging, offering hotels, resorts, beach clubs and wellness destinations even more possibilities for creating inviting relaxation areas. Designed with both comfort and visual impact in mind, these daybeds become focal points that elevate the guest experience while reinforcing the premium identity of each project.
A Catalogue Designed for Hospitality Professionals
The new MAIORI catalogue demonstrates that outdoor furniture has evolved beyond simple functionality. Today’s hospitality environments demand products that combine aesthetics, durability, flexibility and emotional appeal.
With its expanded collection, refreshed identity and thoughtful design variations, MAIORI provides architects and hospitality professionals with a comprehensive design toolkit capable of bringing virtually any outdoor vision to life.
At SIMEXA, we are delighted to introduce this exciting new chapter from MAIORI to our clients across the hospitality sector. Whether you are designing a luxury hotel terrace, a resort pool area, an elegant restaurant patio or a residential outdoor retreat, the new catalogue offers inspiring solutions that blend timeless design with contemporary performance.
Explore the new MAIORI collections with SIMEXA and discover how thoughtful design can transform every outdoor space into an unforgettable destination.


